In the vast world of the great wide web, Information Technology (IT) departments are crucial to managing all of the intricacies and technical aspects associated with establishing your website and keeping it maintained online. On the flip side of that coin, Search Engine Optimization (SEO) has become the number one driving factor in establishing a powerful online presence. So it only seems natural that your IT department and SEO team should work collectively with one another. Often, though, these
You must have read it – you know – the comments from the FaceBook friend you may or may not know: ‘I drank 14 pints of vodka and drove home in an ice-cream van’, or ‘I flew to Hong Kong without a plane and passport’, or even ‘I’m dating my cat’.
These are examples of the weird and wonderful world of social media; where people are not so much people, but folk heroes in their own lunchtime. While this may be funny, and entertaining, the reality is that this kind of exposure can make you virtually u